Eric Fulwiler | Co-Chair - Marketing, MENA Fintech Association, and Co-Founder & CEO
Rival

Eric is the co-founder and CEO of Rival, a marketing consultancy for challenger brands, working with start-ups to help them scale and incumbents to help them innovate. He is also the founding co-chair of Bridge, the marketing committee of the MENA Fintech Association. Over the last 15 years Eric has been lucky enough to help build some of the biggest brands in the world, from billion-dollar start-ups to Fortune 50 enterprises. Before co-founding Rival in 2021 he was the Chief Marketing & Commercial Officer of 11:FS, a challenger fintech consultancy for nearly three years. He was also one of the first 15 employees and MD, EMEA of VaynerMedia reporting directly to Gary Vaynerchuk for seven years.